About this program

What COST · Leadership with Purpose is, what protects it, and where its ideas come from.

COST · Leadership with Purpose is the plain-language framework for how we want to lead across the businesses we operate. It is built around four pillars:

Clarity · Ownership · Systems · Trust

The pages in this section answer three meta-questions about the program itself. They are not the program’s content — the Principles, Rules, and Training sections are. The pages here are about what kind of program this is and isn’t.

If you only have a minute, start with Purpose. If you are a manager or facilitator preparing to use the program, read all three.

These pages are written to be honest about the program’s stance: plain language, no doctrine, no one author or book treated as scripture, and explicit limits on how the program can be used.

Explore the About pages